All Mountain wheelsets BF37/31

Rated 5.00 out of 5 based on 3 customer ratings
(3 customer reviews)


Free UK Delivery on all Wheelsets

Wheels are supplied in every hub fitting and freehub combination. If Hope make the hubs, we will build the wheels. They are delivered tubeless ready with Stan’s rim tape fitted – all you need are tubeless valves and sealant and the your tyres will pop on and seal with ease.

Choice of 6 colours of Hope Pro 4 hub.

Please specify your choice of rim graphics colours in the order notes during checkout – wide range of colours available using a single or double colour scheme

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New for 2018 and replacing our long running BF35/30s – moving to an asymmetric profile in line with our BF30/24 and BF42/35 wheelsets. 37mm outer and 30.5mm inner widths, these are perfect for riders running tyres between 2.2 and 2.6 width. Tough light wheels that will give huge improvements to the feel and handling of your bike – so much more than just the weight saving compared to alloy rims.

Approx. wheelset weights:

27.5 CX Ray: 1735g;      27.5 DT Comp: 1825g;       29er CX Ray: 1800g        29er DT Comp: 1890g

Rims are constructed from unidirectional Toray T700 carbon and have a hookless bead inner profile. They are asymmetric to give more even spoke tensions on each side of the wheel for an even stiffer, stronger wheel. Like all of our wheels, they are built on Hope Pro 4 hubs in your choice of colour and available in all sizes including Boost and with either freehub arrangement. Choose any combination of rim decal colours to match your hubs and bike.

Standard wheels are built with DT Swiss Competition 2.0-1.8-2.0 double butted spokes which are wider gauge than most competitors build with but are up to the job for the type of riding these wheels are built for and do not snap.  If you would like the same strength at a lighter weight, choose Sapim CX Ray spokes for an approx. 90g per wheelset weight saving – the most expensive and fatigue resistant spokes on the market (adds £70 but check out the cost of one of these spokes online and multiply by 65).

Hope SP (straight pull) hubs are an option if you choose the Sapim spokes but these are not available on boost hubs. The main advantage of the SP hubs / spokes is the improved look. The weight and characteristics of the wheels are virtually unaffected.

Wheelset prices start at £719 with DT Swiss Competition spokes with the following upgrades available:

Sapim CX Ray spokes – adds £70

Straight Pull Hubs / spokes – adds £36 (only available with CX Ray upgrade and NOT on Boost hubs)

Prices include free UK delivery and we deliver to most other European countries for a small extra cost.

Additional information

29er or 27.5 Rim Size

29er, 27.5

DT Comp or CX Ray Spokes

DT Swiss Competition, Sapim CX Ray (adds £70)

Front Hub Fitting

15×100, 15×110 Boost, 20×110, Other (specify in order notes)

Rear Hub Fitting

12×142, 12×148 Boost, Other (specify in order notes)

Hub Colour Front

Black, Silver, Blue, Red, Orange, Purple

Hub Colour Rear

Black, Silver, Blue, Red, Orange, Purple


XD Driver for SRAM 11/12 Speed, Shimano 10/11 Speed

3 reviews for All Mountain wheelsets BF37/31

  1. Rated 5 out of 5


    Had these wheels for a month or so now, no need to mention the hubs really. The rims are very nice and clean looking. I went for the grey decals as pictured above and for me I like the understated/stealthy look of them. The wheels are very well made and came ready for tubless. Getting the tyres on wasn’t the hardest wheel I’ve ever encountered. No tyre levers needed and they inflated absolutely fine. The 37/31 leaves a nice shape to the tyres (magic mary & high roller)

    On the trail they are very different from the stock wheels that came on my nukeproof. Obviously stiffer, the acceleration and cornering has been transformed. Front end is very lively now the turn in is quick. I’m very happy with my wheels and I look forward to years of abuse

  2. Rated 5 out of 5

    James Harris (verified owner)

    Absolutely fantastic wheel set, thanks, have survived countless poor line choices and bad landings, i’m not the smoothest rider!!! Spent a week riding downhill in the Alps with no issues whatsoever, all still true and running.
    Nice and Stiff and very easy to set up tubeless.
    Fantastic customer service as well.
    Thank you.

  3. Rated 5 out of 5

    Richard Hawkins (verified owner)

    after having several dealings with stuart over the years. he was my first choice for these latest custom wheels for a nomad 4 build. spec and ordering is simple with excellent communication. wheels are a work of art based around the bombproof hope hubs and very easy to set up tubeless. after 8 months of abuse they have had no maintenance and are still running mm true. you def will notice the diff on the trails with these wheels. in my opinion they have to be pound for pound the best wheels on the market. this guy has forgotten more about wheel building than most people know.

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